Back in February, I wrote my first commentary about PigCareers.com and I received such great positive feedback that I thought I would give it another go. This time, I wanted to talk about our job posting categories.
If you’ve heard or read my spiel before, I usually end it with “we post it all.” And that’s because we literally do post it all. Everything swine that is! Our job posting categories range from Administrative (HR, Accounting, Office Admin etc.) to Marketing, Sales, Feed, Veterinarian, Animal Health, Production, Management and Student jobs. We also have an “Other” category which houses the job postings that don’t necessarily fit properly within one of the other listed categories. They could be anything from Long Haul Truck Drivers to Research positions and quite literally anything in between.
Over the years, I’ve heard a common statement from employers looking to post; “But you seem to post mostly production jobs.” And this statement isn’t inaccurate. At any given time, the Production category on our website usually houses the largest number of jobs because quite simply it’s where the majority of the jobs are within the industry. Production is the backbone of the pork industry. And I think sometimes when employers look at our website and notice that we there are a lot of production jobs, it scares them away from posting something other than a production based position. So, I’m here to tell you today, to not let it!
Since our inception, we’ve built the PigCareers.com brand encompassing the industry as a whole. We didn’t want to segregate ourselves into one job posting category because we had already done so by focusing the business solely on careers in pork. We wanted to stay in a niche market while embracing the entire industry since there wasn’t anyone else doing that. And as I’ve mentioned before, because we’ve kept our vision focused, it’s allowed us to grow and maintain a following that is industry specific.
So even though the majority of our postings are production based, we do ‘produce’ great applications for jobs outside of that (I couldn’t pass that up. Remember, I love a good dad joke!) I think it’s important to remember to not judge a book by its cover; inside those tattered pages, there’s a lot to be discovered.
